Fiction gets stronger than ever the world over

By: Amanda Ospina

The V World Summit of the telenovela and Fiction Industry was sponsored by TV3 Catalonia for  the second time to gather entrepreneurs, executives, researchers, buyers and sales representatives, writers, talent agencies and actors in the beautiful city of Barcelona last October 4th and 5th. Together with the companies taking part in the Summit throughout the last 5 years, we have created a unique and essential overall analysis tool, contributed to revitalize the market by disseminating fiction worldwide and managed to enhance the telenovela genre’s status. Well-known companies of the global industry such as Televisa, Televisa Network-Visat, TV Azteca, Telemundo, GLOBO TV, Buena Vista International , Telefe International, Artear Canal 13 from Argentina; Pol-Ka from Argentina; RCTV from Venezuela, Canal 13 and TVN, Canal 7 from Chile, Venevision canal 4 and Venevison Produtions, Caracol Televisión and RCN from Colombia, Invento, Endemol, FremantleProductions Latin America, Distraction Formats, DORIMEDIA GROUP, Tele Cinco, Antena3, RTVE, RTVA- Canal Sur; Radio Television Valenciana, Cuataro, F i l m a x , M6 f rom France, Mediametrie from France, Le Figaro newspaper, El Herald from Miami, Linze Productions from Spain, La Telenovela Network, Carsey Werner, Eclair from France, Europroducciones from Spain, NBP from Portugal, CoteQuest from Africa, DORIMEDIA GROUP from Israel-Argentina, Russia Television Channel, Romania’s National Television , among other  well-known corporations around the world.

Series, comedies and telenovelas conquer audiences

Fiction has come into fashion. Series have returned with all the rage and the consolidation of  the telenovela genre leads to the opening of markets with world format trade. Many formats of US series as well as Latin American comedies and telenovelas have sold to France, Germany, Belgium, Italy, Greece, Russia, India and Japan; and canned products are doing very well in India and in some Scandinavian countries, including territories we never though they could ever reach. This year, the event innovated in a very smart way, establishing a one-to-one meeting arena that turned out to be the perfect setting for business agreements. Another key topic of the meeting was that of promoting telenovelas, series and comedies so that many different fiction programs are developed in other regions worldwide. The Opening Act was attended by the renowned Frances Escribano, reporter and Director of TV 3; José Escalante, President and General Manager of Dori Media Distribution; Joaquín Durán Ayo, Airing Director at  TVA; Luís Salvador, Senator of the Spanish Courts at the Eighth Legislature; the actors Juan Pablo Shuk and Michel Gruffi, and the creator and organizer of the Summit, always at your service. You are invited to this original meeting that celebrates its 6th edition in October this year.